Dear friends and followers of Scandi Mini (and @scandiminis on Instagram),
If you know someone or follow someone who has a shop on Instagram I don't think it comes as any surprise when I say that having an online shop is fun, a bit glamorous too in fact and for a shopaholic like myself, a dream come true.
Typically we started our shops based on a dream of doing something for ourselves; something we're passionate about, something which makes us more flexible, gives us a more balanced life, where work is important but so is family and friends.
However, it's so much work that many give up; not just beceause of the physical demands of carrying boxes up and down or packing and sending boxes; it's very lonely working on your own (and I am a very sociable person!) and also, it's very difficult to becomeprofitable in retail. Being a small shop with no finance and little help and usually with kids around is...well, it takes a certain person, in my view.
Some key traits that I I've learnt to be useful and that I have are: never give up, happy to get my hands dirty and dig in, whatever it takes. I've carried boxes, lifted more than I can carry, packed, unpacked, wrapped and sent thousands of parcels. In this line of work, if you are a small business, that's what you have to do. Those who resist giving up will, eventually, be successful. Scandi Mini is still small, but we're consistently growing and now I have a wonderful little team of two full time people who help me mainly in the business but also with some childcare and then finally two great part-time staff. I couldn't survive a day without them! We were even so busy this year that we never celebrated our 4th birthday, so I have to admit, we're now a few months older than 4...ahum! But as we always do an autumn treat promotion, I though we'll just do them both together. Hope you agree!?
So to everyone's who is reading this; here's to a successful, fun and hard working 5th year of Scandi Mini filled with lots of fabulousness (and the odd promotion code)! I appreciate every single one of your purchases and I am so happy you find us inspiring and somewhere where you'd like to shop for your children.
Are we celebrating yet? No? Well here we go then:
Please enter code happy4th for 20% off your order starting today Tuesday 10th November ending midnight Sunday 15th November 2015. Excludes interior labels, Amy&Ivor and SS16 swim from Molo. See website banner for the full details.
xx Gabrielle, founder and owner, Scandi Mini